> For the complete documentation index, see [llms.txt](https://support.gamoshi.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://support.gamoshi.com/gamoshi-wiki/general-information/lists-types.md).

# Lists Types

In this section, you can view all available list types that can be associated with your account.

## Overview

Lists can be applied to the following entity types:

* Business Partners
* Advertisers
* Inventories
* Campaigns
* Creatives

Use these lists to define which entities are permitted (**Allow List**) or restricted (**Block List**) in your campaigns and overall ad strategy.

{% hint style="info" %}
**Availability by account type:** Each account type has different permissions for which list types are exposed per entity. Full list types can be added to lower-tier accounts for an additional fee.
{% endhint %}

* **DSP and PE Enterprise accounts:** Full list type variability.
* **PE Pro accounts:** Limited list type availability.

***

## List Types for Inventory

Full types are available for **DSP and PE Enterprise** accounts.

**PE Pro accounts** get the following list types by default: Publisher ID, Advertiser Domain, Creative ID, and Advertiser Bundle.

| **List Type**               | **Validation**                                                                              | **Example**                                             |
| --------------------------- | ------------------------------------------------------------------------------------------- | ------------------------------------------------------- |
| Advertiser Domain           | Domain name only (without www/http…)                                                        | advertiser1.com                                         |
| Advertiser Bundle           | String                                                                                      | com.yourbundle.app1                                     |
| App Bundle                  | String                                                                                      | com.yourdomain.appname, com.easybrain.sudoku            |
| App ID                      | String                                                                                      | 896c4965d63b                                            |
| Cities                      | String                                                                                      | Los Angeles                                             |
| Countries                   | String                                                                                      | US                                                      |
| Creative ID                 | String                                                                                      | 70a3hhy6                                                |
| Device ID                   | ^\[0-9A-F]{8}-\[0-9A-F]{4}-4\[0-9A-F]{3}-\[89AB]\[0-9A-F]{3}-\[0-9A-F]{12}$                 | ABCDEFAA-2554-4255-A255-ABCDEFAA2554                    |
| Domain                      | Domain name only (of publisher's site)                                                      | rock.music.com                                          |
| Top-Level Domain            | The top-level domain (the last part of the domain, without a prefix) of the publisher site. | music.com                                               |
| IP                          | IPv4, IPv6                                                                                  | 117.189.56.194, 60af:e0df:c35d:b330:52eb:91b6:4c62:cb8e |
| Publisher ID                | String                                                                                      | 8CUIG2452, pub-1995032544933848                         |
| Advertiser Partner          | String                                                                                      | AdvertiserA                                             |
| Advertiser Business Partner | String                                                                                      | ADVBusinessB                                            |
| Zip Codes                   | String                                                                                      | 10001                                                   |
| DMA Codes                   | String                                                                                      | 501, 803                                                |

***

## List Types for Advertiser/Campaign/Creative

Full types are available for **DSP and PE Enterprise** accounts.

**PE Pro accounts** get the following list types by default: Domain, App Bundle, Top-Level Domain, and Inventory.

| **List Type**              | **Validation**                                                                              | **Example**                                             |
| -------------------------- | ------------------------------------------------------------------------------------------- | ------------------------------------------------------- |
| App Bundle                 | String                                                                                      | com.yourdomain.appname                                  |
| App ID                     | String                                                                                      | 896c4965d63b                                            |
| Cities                     | Pre-set lists                                                                               | New York                                                |
| Countries                  | String                                                                                      | US                                                      |
| Deals                      | String                                                                                      | deal\_12345, jfhgd84537                                 |
| Device ID                  | ^\[0-9A-F]{8}-\[0-9A-F]{4}-4\[0-9A-F]{3}-\[89AB]\[0-9A-F]{3}-\[0-9A-F]{12}$                 | ABCDEFAA-2554-4255-A255-ABCDEFAA2554                    |
| Top-Level Domain           | The top-level domain (the last part of the domain, without a prefix) of the publisher site. | music.com                                               |
| Domain                     | Domain name only (of publisher's site)                                                      | rock.music.com                                          |
| IP                         | IPv4, IPv6                                                                                  | 117.189.56.194, 60af:e0df:c35d:b330:52eb:91b6:4c62:cb8e |
| Publisher ID               | String                                                                                      | 8CUIG2452, pub-1995032544933848                         |
| Inventory                  | String                                                                                      | InventoryA                                              |
| Inventory Business Partner | String                                                                                      | InvenBusinessA                                          |
| Zip Codes                  | String                                                                                      | 10001                                                   |
| DMA Codes                  | String                                                                                      | 501, 803                                                |

***

## List Types for Business Partners

**Availability:** DSP accounts and PE Enterprise accounts only.

Business Partner lists let you easily control which advertisers/inventories are allowed or blocked by other advertiser/inventory entities.

| **List Type**               | **Validation** | **Example** |
| --------------------------- | -------------- | ----------- |
| Inventory                   | String         | INV1        |
| Advertiser                  | String         | ADV1        |
| Inventory Business Partner  | String         | InvBus1     |
| Advertiser Business Partner | String         | AdvBus1     |